Technical direction - Igor Clark

Androidify

As part of a global Android brand campaign, we created a cross-media digital campaign enabling users to create their own personalized Android characters on web or mobile, and have them take part in huge, real-time, interactive games on the biggest LED display in the world, in New York’s Times

Google Creative Lab

Big Web Quiz

Using the power of Google Chromecast, up to 6 friends can compete to answer questions from their phones and tablets as the game plays out on the big screen. Questions are all generated by asking Google’s Knowledge Graph about popular search terms and constructing quirky, unexpected trivia questions by

Google Creative Lab

Photowall for Chromecast

The launch of the Google Cast SDK and Chromecast means anyone can develop applications that take advantage of the biggest screen in the house - the TV. We got excited about using the TV as a place for people to collaborate, so we started tinkering with ways for people to

W+K

Coca-Cola: Polar Bowl

W+K created a "second-screen" experience for Coke fans to enjoy during the 2012 Superbowl spot. Working with specialist partners Framestore and MLB Video, we created a way for fans to share the big game with Coke's signature polar bears. Animated and streamed to secondary devices, and controlled using a

W+K

Nike: Back 4 The Future

Nike approached W+K to create an online experience for the auction of 1,500 pairs of their iconic MAG shoes (from the film "Back to the Future II"). Using a time-travel-based metaphor, we created rich desktop and clean mobile sites to showcase custom content, and track the buzz around

W+K

Coca-Cola: 24hr Live Session

Coca-Cola asked W+K to develop a digital component to accompany their already-booked “24hr session” with Maroon 5. Working with W+K’s global interactive ECD, I turned the initial concept - for live interactions via Twitter through a physical UI - into a buildable system, allowing the band to

The Guardian

Eyewitness iPad App

The Guardian Eyewitness app for iPad showcases the world's most striking and beautiful photographs, providing a daily, visual reflection of global events. It was originally conceived as a way to capitalise on the Guardian's relationship with Apple by making a simple, elegant app which would be available for download at

The Guardian

Daily news iPhone app

The Guardian's iPhone App was the organisation's first foray into native mobile news. We decided to partner with an external iOS development company, whom I assessed and helped select. I managed multiple software delivery tracks to co-ordinate multiple projects; for the first release, the internal platform team created custom, app-specific

The Guardian

Open Platform

The Open Platform is a suite of services for developing digital products and applications with the Guardian. All newspaper content is delivered as XML and JSON feeds with access and key management provided by Mashery. A custom data tool allows developers to explore the content programmatically. Originally built with Endeca

POKE

Orange: Balloonacy

A multi-player online game consisting of a "balloon race" between tens of thousands of competitors, taking place across a virtual map overlaid onto thousands of public websites. I worked closely on the development of the original idea into a practical, deliverable campaign, envisaged the technology approach from the start, and

POKE

Orange: Unlimited

The idea behind Unlimited was to create a never-ending web page with a huge variety of entertainment pieces. As tech director I took this basic idea and organised the tech team in creating a reliable mechanism whereby a large number of visitors could scroll seemingly endlessly down the page, viewing

POKE

Orange: Spot the Bull

An online game in which POKE attached a GPS locator device to a bull in a field, created an online representation of the bull and its travels through the field over time, supporting a game mechanic by which users guessed the bull's likely location at a particular time, with the

POKE

Yahoo!: House Price Centre

Yahoo! asked POKE to create a web app showcasing their newly-licensed Land Registry historical household sale data. We made a dynamic, data-driven visual heat-map of house prices and trends, building the HTML & Flash front-end in-house, and working with a technology partner to create the Perl/PostgreSQL back-end. Four million